Get ready, Genshin Impact fans! A collaboration with McDonald's is on the horizon! This exciting partnership is hinted at through a series of cryptic social media posts.
Genshin Impact x McDonald's: A Teyvat Treat
The collaboration was teased with playful tweets on X (formerly Twitter). McDonald's initiated the interaction, prompting fans to participate in a "guess the next quest" game. Genshin Impact responded with a playful meme featuring Paimon sporting a McDonald's hat.
HoYoverse further fueled the anticipation with a cryptic post featuring in-game items whose initials cleverly spelled out "McDonald's." Subsequently, McDonald's social media accounts updated their profiles with Genshin-themed imagery, revealing a "new quest" launching September 17th.
This collaboration has been brewing for a while. McDonald's even subtly hinted at a partnership over a year ago, referencing Fontaine's potential for a drive-thru upon the release of Genshin Impact version 4.0.
Genshin Impact boasts a successful history of collaborations, partnering with diverse brands, from Horizon: Zero Dawn to Cadillac, and even KFC in China. This McDonald's partnership, however, has the potential for a much wider global reach, unlike the previous KFC collaboration. The updated McDonald's US Facebook page suggests a broader rollout.
What exciting in-game items or promotions await us? We'll discover the full details on September 17th. Will Teyvat-themed meals be on the menu? Only time will tell!