Call of Duty's Teenage Mutant Ninja Turtles crossover is facing significant backlash due to its exorbitant cost. Unlocking all the themed items could cost players upwards of $90 in COD Points, prompting widespread criticism and calls for Black Ops 6 to transition to a free-to-play model.
Activision's Season 02 Reloaded update, released February 20th, introduced the crossover, featuring individual premium bundles for each Turtle (Leonardo, Donatello, Michelangelo, and Raphael). Each bundle is anticipated to cost 2,400 COD Points ($19.99), totaling approximately $80 for the complete set.
The community's frustration stems from the crossover's focus on purely cosmetic items with no impact on gameplay. Many argue that ignoring the crossover is feasible, but the high cost remains a point of contention. The introduction of a second premium event pass (following the Squid Game crossover) fuels the argument that Black Ops 6's monetization strategy mirrors free-to-play titles like Fortnite.
Black Ops 6's monetization already includes a base battle pass ($9.99), a premium BlackCell version ($29.99), and a continuous stream of store cosmetics. The additional premium event pass is considered excessive, particularly given the game's $70 price tag. Players argue that this level of monetization is acceptable for free-to-play titles like Warzone but not for a full-priced game.
The comparison to free-to-play models like Fortnite, Apex Legends, and Marvel Rivals is frequently made, further emphasizing the community's dissatisfaction. Despite the criticism, Activision and Microsoft are unlikely to alter their approach, given Black Ops 6's record-breaking launch and strong sales figures. The game's financial success justifies the current monetization strategy for the company.