Stumble Guys and Barbie team up again, this time for a new toy line! Available exclusively at Walmart and other international retailers, this collaboration is poised to capture children's imaginations (and their parents' wallets).
While the debate between Stumble Guys and Fall Guys rages on, Stumble Guys has clearly triumphed in terms of sheer popularity. A key factor in this success has been its string of lucrative collaborations, including the iconic Barbie franchise.
This latest partnership, however, takes an unexpected turn – it's not an in-game event, but a new toy line! Just in time for the holidays, limited-edition plushes of Barbie and Ken in their Stumble Guys outfits will hit the shelves.
The collection, available exclusively at Walmart in the US and select international retailers, includes blind box figures, six-pack sets, other action figures, and the aforementioned plush toys.
Fall Guys' failure to launch a mobile version before its competitors proved a significant misstep. Stumble Guys' success demonstrates the winning formula of mobile obstacle course battle royales. This new venture shows Stumble Guys' shrewd strategy to capitalize on its success, aligning with Barbie's ongoing efforts to connect with new generations of children (and their parents).
However, this collaboration may not be of interest to everyone. For those seeking new game releases, our "Ahead of the Game" series offers insights into upcoming titles. Our latest feature focuses on "Your House."
