Marvel Debunks AI Use in 'Fantastic Four' Poster Creation

Marvel denies AI involvement in the creation of its "Fantastic Four: First Steps" posters, despite fan speculation. The controversy stems from a poster depicting a man seemingly with only four fingers.

The marketing campaign for "Fantastic Four: First Steps" launched this week, including a trailer teaser and several posters shared on social media. One poster, however, sparked debate when viewers noticed a potential finger discrepancy on a man holding a large Fantastic Four flag.

A Disney/Marvel spokesperson, however, refuted the AI claims to IGN. The four-fingered man's missing digit has been attributed to several possibilities: it might be hidden behind the flagpole, a result of poor Photoshopping, or simply a mistake. Similarly, repeated faces could be a result of common background actor copy-pasting techniques, rather than AI generation.

"Fantastic Four: First Steps" - Trailer 1 Stills

20 ImagesDespite the official denial, the debate continues, prompting increased scrutiny of future promotional materials. The mystery of the missing finger remains unsolved, leaving room for speculation about post-production errors or other explanations.

The discussion surrounding AI use in this poster highlights the growing awareness and concerns about the technology's role in film marketing.

Was the "Fantastic Four: First Steps" Poster AI-Generated?

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