
Summary
- Hitman: World of Assassination has surpassed 75 million players.
- This impressive figure includes players who downloaded the game's Free Starter Pack, as well as those who played World of Assassination via Xbox Game Pass during the two years it was available on the service.
Hitman: World of Assassination has achieved a remarkable milestone by surpassing 75 million players, as announced by IO Interactive. This makes it arguably the most successful game developed by the Danish studio to date.
It's important to note that World of Assassination is not a single game but a comprehensive collection. Two years after the launch of the third installment in the new trilogy, IO Interactive decided to merge the latest three Hitman games into one unified package. This bundle was re-released for PC and consoles in January 2023 and later made available on the Meta Quest 3 in September 2024.
On January 10, IO Interactive took to Twitter to celebrate reaching 75 million lifetime players for Hitman: World of Assassination, calling it a "monumental" achievement. The studio emphasized that their business is currently "more solid than ever." Although specifics on this milestone were not disclosed, it's likely that Hitman 3 significantly boosted the player count for World of Assassination. Sales data suggests that Hitman 3 outperformed its predecessor in markets like the UK, while the 2016 Hitman managed to recoup its development costs more quickly.
Hitman's Latest Player Milestone Is Likely Driven by Xbox Game Pass and Free Starter Pack
The 75-million-player milestone can largely be attributed to the availability of Hitman: World of Assassination on Xbox Game Pass for two years, ending in January 2024. An even more significant factor is the Free Starter Pack, which IO Interactive has been offering since the game's initial release in 2021. Additionally, free demos for the first two entries in the trilogy helped expand the game's reach.
Despite Massive Success, the Hitman Series Is Currently on a Kind Of Hiatus
Despite ongoing regular content updates for Hitman: World of Assassination, IO Interactive has confirmed that these updates will continue for the foreseeable future. However, the focus remains on minor content additions such as Elusive Targets.
Currently, IO Interactive is not working on a new Hitman game. Instead, the studio is developing two new projects: Project 007, a game based on the James Bond IP that has been in development since 2020, and Project Fantasy, a new IP announced in 2023. This project aims to venture into a fantastical setting, pushing IO Interactive beyond its traditional scope.